When advertisers who are using cost-per-thousand impressions (CPM) bidding click on their own display ads, Quality Score:
- A) improves for that placement because the clickthrough rate (CTR) increases
- B) is not affected because the clicks are automatically filtered out by Google’s Invalid Click technology
- C) improves for that placement because the cost-per-thousand impressions (CPM) bid decreases
- D) is not affected because CTR is not a factor with CPM bidding
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