Which statistic indicates how often a click has led to a conversion?
- A) Cost-per-conversion
- B) Clickthrough rate (CTR)
- C) Conversion rate
- D) Converted clicks
Explanation: Conversion metrics are adjusted to reflect only the ad clicks that could have led to conversions
Read more here: https://support.google.com/adwords/answer/3419241?hl=en
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